Happydogethiopia - Invest in Happy Dog Ethiopia

Invest in Happy Dog Ethiopia

Building Ethiopia’s First Locally Produced, Affordable Pet Food Brand

Happy Dog Ethiopia aims to revolutionize the pet food industry by offering high-quality, locally produced, and affordable pet nutrition. With a rapidly growing pet owner community in Ethiopia, the demand for reliable and nutritious pet food is rising. Our goal is to fill this gap by creating a trusted brand that caters to the needs of pets and their owners while fostering a sustainable and scalable business model.

About Happy Dog Ethiopia

Happy Dog Ethiopia is a pre-seed startup dedicated to solving Ethiopia’s pet food crisis by providing affordable, high-quality, and locally produced pet food. Many pet owners in Ethiopia struggle with expensive imports, unreliable homemade meals, and a lack of structured nutrition options. We’re here to change that!

Investment Opportunity

We are currently seeking $150,000 USD in pre-seed funding for 10% equity.

Your investment will help us:

• Launch Ethiopia’s first pet food manufacturing facility

• Scale distribution through pet stores, vet clinics, and online channels

• Expand into East Africa, targeting Kenya, Uganda, and Sudan

• Develop affordable, nutritious pet food to improve pet care

Market Size & Revenue Projections

The global pet food market was valued at $115 billion in 2023 and is expected to reach $163 billion by 2030. Ethiopia’s pet food market remains largely untapped, presenting an estimated $100 million+ opportunity by 2030.

Projected Revenue:

• Year 1 – $1 million

• Year 2 – $ 1.5 million

• Year 3 – $2 million+

• Year 4 – $3 million+

• Year 5 – $5 million+